How Are Small Businesses Using Social Media - infographic

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Social media is playing a critical role in how small business and organizations are conducting their business today. Check out this infographic which shares some of the important factors small businesses face in today's social media marketing world.

According a new study conducted by verticalresponse, 88 percent of small business owners still gravitate to Facebook as their social network of choice. While, Google+ and Pinterest are gradually growing as a viable marketing platforms.

The study also found that almost 6 out of 10 small business owners spend less than 6 hours a week to manage their social media, and surprisingly, 5 out of 10 still don't have a company blog. Nearly 56 percent of respondents use a third party tool to manage their social media activities.

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The Hipster's Guide to Berlin #infographic

A guide for all things Hipster in Berlin, from locations to clothing. Shoreditch in east London is so 00s, and you can forget the over-gentrified Brooklyn and Portland in the US. Berlin with its 400+ art galleries, independent DIY ethos and swarm of fixed-gear bikes, is the real hipster mecca.* There's nowhere else on the planet more suited to your tick-rimmed spectacles, a polled-up copy of vice magazine protruding from your Fjallraven kanken rucksack, and #nofilter Instagrammed pics of your friend's ironic beard.

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The Roadside Debate [Infographic]

Which one is safer, right-hand or left-hand traffic? Is there even a difference? Instead of guessing, let's drive into the statistics we've compiled from four different countries: the USA and Germany, which have right-hand traffic, and the UK and Australia, which have left-hand traffic.An auto collision can occur anywhere and anytime. While there is no such thing as absolute safety on the road, there are simple steps you can take to minimize your risk of becoming a statistic.

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The Truth About Pasta [Infographic]

Most of us know our Spaghetti from our Penn, but how much more about Pasta do you know? Palermo, in Sicily, is the historical home of dried pasta production, as documented by , Al Idrisi, the great Arabic traveler and writer, in 1154. In "Diversion for the Man Longing to Travel to For- off Places" he mentioned a flourishing dried pasta- making factory in Trabia, just outside the Sicily's capital.

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The Science Behind Building A Loyal Blog Audience - infographic

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Is audience loyalty important to your blog? Are you wondering how to convert your cold blog traffic into returning customer? Then wonder no more, Quicksprout have created this infographic to show you the science behind building a loyal blog audience.

Some key takeaways are:

Why you need loyal readership? The answer is almost 8 out of 10 US online consumers trust info and advice from blogs. While nearly 9 in 10 brands and businesses that update their blog multiple times on a daily basis acquire customers from their blog.

How to develop a loyal audience? Just remember 1 things, Focus on producing quality content because 96 percent of readers decided to come back to a site that produce quality content.

How to keep people reading your blog? Be different, you have to stand out because almost 9 in 10 readers say they stop reading blog posts when they regurgitate old content.

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Videos: The Modern Form Of Content Marketing - infographic

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Are you leveraging video content as a part of your online marketing strategy?

The content marketing landscape is rapidly growing, and businesses have turned to video content to garner clicks, win traffic, drive sales and build their brand. With each days passing, video content is becoming more and more compelling than ever before. According to a recent study by CMO, Smartphones account for 10 percent of world-wide online video plays, while consumers are 27 times more likely to click through online video ads than standard image banners, plus, 44 percent of email marketers experience increased engagement rates in messages containing an explainer video.

Take a look at the following infographic created by the folks at IDT – to learn more about why the use of video marketing will rise even faster in 2014 and beyond.

Video Is the New Face of Content Marketing [Infographic]

image via: washingtonpost

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Secrets Of A Killer Blog Content - infographic

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A blog is an incredible medium for crafting your digital presence and success. And the true foundation of any successful blog solely depends upon its content.

By producing a combination of original and curated content, you can draw in and reach new audiences. While consistently posting keeps them coming back for more and ultimately convert them into loyal customers.

In case you are new to the content marketing sphere and not sure how and where to start the game then here is a handy infographic designed by our pals at WhoIsHostingThis that highlights the step-by-step breakdown of how to get the job done.

Some key takeaways:

Choosing a topics - The topics you choose help you establish credibility within your niche. Write about what you know and love.

Original and curated content - Creating all original content is hard to do for most people, there simply isn't enough time. That's where curated content comes in, you can add your perspective to third-party content and continue to publish new posts consistently.

Be mindful of small details - It's easy to get wrapped up in ideas, but execution matters. Proofread your posts for typographical and grammar errors.

Be consistent - Keeping a consistent, clear vision for your blog is extremely important. So always plan an editorial calendar.

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Who Broke Twitter: The Selfie Retweeted Round The World - infographic

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Wondering how many celebrities does it take to break micro-blogging platform - Twitter?

Ellen DeGeneres tweeted an epic OSCAR celebrity selfie that quickly broke the record for most retweeted tweets and possibly Twitter (for 20 minutes). But we all are wondering who was actually responsible for this viral photo.

The folks at bigspaceship have analyzed this selfie backwards and forwards in an infographic, trying to find out who the most influential retweeters were and where in the world people were retweeting from.

Their visual also looks at how responsible each individual celebrity was for setting this record and ruining the Twitter Oscars party. Check out their findings below.

If only Bradley's arm was longer. Best photo ever. #oscars pic.twitter.com/C9U5NOtGap
— Ellen DeGeneres (@TheEllenShow) March 3, 2014

A key takeaways is 66 percent of all Retweets came from U.S. of which 75 percent came from North America. While the Ellen's celebrity selfie was retweeted over 3.3 million times.

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LinkedIn By The Numbers - infographic

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LinkedIn is the world’s largest professional social network and being tied to the popularity of social recruiting. It is also known as a business oriented network and through this you can share and receive updated news, job details, marketing a business or about any other brand details. LinkedIn is very popular among the marketers and business professionals those who are seeking work and trying to connect with those who are interested in their services.

LinkedIn having 280 million total users and more than 87 percent of the total people belief the product-related information they find on the network. Some are getting involved with it only to extend their friends circle to make fun and gossip and some are to maintain a strong network of close professional colleagues to get success in their professional life.

For more details about the LinkedIn’s success as a professional social networking site and its market value, here is an explained infographic which comes courtesy of Degreequery.

Takeaway:
If you work for a living, or plan to after college, you should consider having a LinkedIn profile.


Robert Libetti/ Business Insider

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How Do People Feel About Mobile Technology - infographic

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With mobile and internet technology overshadowing a huge number of aspects of our day-to-day lives, people are gradually looking forward to embrace mobile technology as a way of making life easier. Today, mobile technology has an all-immersive reach, and is increasingly being used by people to ease communication processes.

However, not everyone thinks alike, which has given rise to a pretty diverse opinion on the usefulness and capabilities of mobile technology. While it is an undeniable truth that the widespread range and ability of the mobile phone has influenced human behavior and activity to a large extent, the benefits (or the lack thereof) of mobile phones are a widely debatable issue.

From an infographic originally shared on BlogMost, we can get a clear insight into the various opinions people have regarding the use of mobile technology. That mobile phones have been one of the greatest inventions ever is an undisputed truth, as is the inevitability of its usage in today’s highly globalized world. The question that needs to be asked is, how do mobile phone users themselves feel about the overwhelming preponderance of mobile technology?

An undisputed majority of around 73 percent of people believe that the pros of mobile technology weight out its cons, especially because of the ease of access to instant communication it provides, which is a huge benefit, especially when it comes to emergencies. From the vantage point of those who see it this way, cell phones are inseparable from the daily life of a person, and while there may be certain downsides of this otherwise brilliant technology, these little shortcomings are too few and far in between to actually pay attention to.An opposing 13 percent of people feel that mobile technology is debilitating, and cripples healthy human interaction, as well as being a burden on mobile phone users, and society in general. That this new and advanced technology, however swish it may be, has more disadvantages than advantages is the vantage point of this sector. A further 11% are undecided, and have no say in whether they see mobile technology as a boon or a bane.

Infographic Courtesy of: BlogMost.com, Photo Credit: Robert S. Donovan. H/T Parampreet Chanana.

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Does Social Media Affect Your Mental Health - infographic

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It's no secret that we spend a lot of our time Tweeting, Facebooking and using other social networking sites. From photo sharing and over texting to the loss of workout time, we may be putting our mental and physical health at risk. And to give you a better understanding of this, our pals at Fix.com designed an infograph delineating Is social networking bad for your health?

According a recent study, nearly 7 in 10 of online adults use social networks. And the average social media user spends 23 hours a week emailing, chatting and using other forms of online communication that is nearly 14 percent of total time in a week.
In addition, 67 percent afraid they will miss something if they don't stay glued to their social networks, whie 38 percent aged 18 - 34 check their social networks when they wake up before they check their emails.

So does social media affect your mental health?
According to the University of Salford's study, 5 out of 10 respondents said using Facebook and Twitter makes their lives worse, their self-esteem suffers when they compare their own accomplishments to those of their online friends.
Plus, 66 percent claim that it's difficult to relax or sleep after spending time on social media, while 50 percent say, they feel "worried or uncomfortable" when they can't access Facebook or email.

So why social media so highly addictive?
The Harvard University answers that: during self-disclosure on social media, participants activated the Nucleus Accumbens - the region of the brain, which is important in the development of addictions - it lights up when someone takes cocaine or other drugs. Self-disclosed activates the part of the brain associated with the sensation of pleasure - the same pleasure that we get from receiving money or eating food.

So how can you maintain a balanced social media and healthy lifestyle? Get your answers and more in below infographic.

How Social Media Has Become an Addiction - infographic

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Millennials And Smartphones: Stats On Apps And mCommerce - infographic

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Did you know that 6 in 10 "Generation Y" youngsters (15 to 34 years old) own a smartphone device, while most of them have a data subscription for it as well.

What if I told you that daily internet access through smartphone is highest in Japan (92 percent) and then in China with 89 percent, while Americans take third place with 84 percent. And that "fun and gaming apps" counts as the most popular activity of 56 percent Gen-Y smartphone users.

According to a recent study by InSites Consulting, 44 percent of Millennials say that their current mobile phone is doing just fine, while surprisingly, 32 percent still think they don't need a smartphone at all.

In addition, 65 percent use it to store notes and information while 6 out of 10 use their phone to keep in touch with their friend on social media.

The study also shows that Chinese and American millennials are clearly leaders when it comes to "mobile apps installation" with respectively 96 percent and 94 percent.

Check out this infographic created by How Cool Brands Stay Hot that takes a closer look at what smartphone apps and services Gen-Y are most fond of.

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Social Commerce: Which Social Media Platforms Drive The Most Sales - infographic

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Marketers and small business owners often wonder about the Return-of-investment of social media marketing. Is my Pinterest profile really doing anything for my bottom line? Is my Twitter account actually driving sales? Should I be on Facebook, LinkedIn, Google+ and YouTube.

Well, it's clear that, when it comes to eCommerce, being social is the most effective way to multiply your presence online.

To give you a better understanding of how social media is influencing the eCommerce industry, the team at shopify has analyzed the data from 37 Million visits via social media that led to 529K orders.

A key takeaways is: An average of 85 percent of all orders from social media belong to Facebook. They dominate some industries such as Photography, Sports and rec and Supplies by nearly 95 percent.

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2014 The Numbers Behind Social Media - infographic

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Whether you use them for reaching potential customers, interact with people, or to generate content, Social Media is a power tool for businesses. Check out this infographic by thelogocompany for some of the most popular online networks and how much of an impact they each have.

Key takeaways:

Facebook has 1,230,000,000 users, and every user spent almost 18 minutes per day on the platform. And about 350 million photos upload on Facebook every day.

Twitter has 645,750,000 registered users, while the average time spent on Twitter is 12 minutes and 51 seconds per day.

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